Redundancy is when something is very predictable and expected, it is an effective way of communicating with people as it is straightforward to understand. The opposite to be redundant is entropy. If a text is entropic this means that it is unpredictable and can be confusing at it seems to have no real meaning or links to the text. Most people will also find that and entropic texts are unfamiliar to them.
I feel that when making my own music video that the video should be an equal balance between being redundant and entropic. This will mean that have an element of entropy in the video will make it interesting to watch and surprise viewers in an appealing however will be redundant enough that the links and ideas work well together so the viewers are not confused.
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